Simons was definitely a golden boy at Dior, as he was brought in to revitalize the brand. He became as much a celebrity as the name Dior itself, so much that the film “Dior and I” was created to document his process in creating his first Haute Couture collection. With Raf Simons’ minimalistic past with his own brand and as the creative director at Jil Sander, there were doubts as to whether he could create an Haute Couture collection, a name synonymous with excess and exuberance. The amount of pressure and expectations mounted on Simons was massive and the film humanizes the grandeur of breakneck pace of the industry. Text: Kieran Ho